Edward Beiner – a forward-thinking, independent optical brand – has merged the latest in high-tech 3D printing with artisanal design and launched a brand new luxury 3D-printed eyewear collection, Edward Beiner 3D.
BY LEVI KESWICK ON MAY 2nd, 2019
Typically used as a high-tech production method in the mechanical world, Edward wanted to put this level of technology to the test to create functional, high-quality products that offer benefits beyond that of traditional acetate frames. These frames are ultra-customizable and can be matched to any Pantone color. Each frame is lightweight, hypoallergenic, and counter balanced to prevent them from sliding during use.
Rooted in artisanal optic design, the 3D-printed frames fuse the latest materials, technology and eyewear design to bring a unique product to market with 12 styles and a variety of color options. The 3D-printed line is the first to launch under the company’s new Eyes Forward campaign, which focuses on cutting-edge practices and innovation while retaining the ingenuity and artistry that have been heavily rooted in the origins of the eyewear business.
Produced in small batches to ensure quality, each frame is handmade in France, colored in Germany, fixated with titanium temples from Japan and assembled in Oyonnax, France – one of the original power players in the optical business.